17 Aug 2010 at 15:14
Ryan Vankessel
Marketing and Social Media
No Comments
Occasionally I will get potential clients that are interested in using CustomBDM’s services and ask why should I outsource my sales department? Why not just hire someone full time and pay them a commission?
Our solution is to customize the sales approach for each and every client. We identify the strengths and weakness within the current sales process. CustomBDM will also work with your existing marketing department to identify new opportunities and markets. If there is no marketing department or minimal experience, we can add value by providing marketing services such as how to leverage and use social media outlets.
CustomBDM’s value proposition
- No risk for the client, only reward with new found revenue
- Minimize overhead
- Broaden connections into multiple industries
- Unbiased approach to the market
- Reduce and eliminate risks associated with hiring someone full time
Key Business Concepts
- Strive to achieve customer satisfaction with all clients
- Foster trust and personal responsibility in all relationships,
- Innovative, in solving problems, and explore new business opportunities with anticipating customer needs,
- Honest and transparent in all your business dealings
If you are interested in learning more about CustomBDM’s services please contact me directly at 289-288-3921
16 Aug 2010 at 12:43
Ryan Vankessel
Environment and Green
No Comments
Just wanted to provide a quick update on the Aqua Finesse treatment.
After about 3 weeks, I noticed a signifcant improvement in the feel of the water and the reduction of chlorine required. Before using the Aqua Finesse product my pool seemed to need to get chlorine shocked to bring up the chlorine levels. Since introducing Aqua Finesse I have been able to maintain and perfect chlorine level without chlorine shock. I still routinely do an oxidizer treatment every 2 weeks. Additionally, every 2 weeks I have been using some rinse agent for the filter since this was recommended by Aqua Finesse as well. At this point my chemical spend is down significantly, but will confirm at the end of August for exact $$$’s
20 Jul 2010 at 16:30
Ryan Vankessel
Marketing and Social Media
No Comments
It has been a little while since my last post about the Hubspot product/service that we have decided to move ahead with on a software startup. At this point the benefits are real, we have noticed a significant increase in quality of traffic including new leads to help support the business. There are some leads that I wouldn’t directly attribute to Hubspot, but probably a balance between our existing knowlege of SEO, plus the advantages that Hubspot brings to the table. In the Hubspot solution, I really enjoy the prospects section, whereby the software lets you know who has visited the website and what their flow through the website looks like. I know from experience I can do almost the same thing in Google Analytics, but the flow and ease of use that Hubspot applies seems to be much more user friendly for not only me but my clients as well.
The SEO expert that has been assigned to our account has been extremely helpful, especially when it comes to questions we might have about certain specific SEO issues.
One issue I would like to point out, at this point it doesn’t seem that the Hubspot solution does a great job at is identifying regional searching seo. Since Hubspot is located in the USA, it doesn’t appear to pull back the search results that our Canadian customers are looking for. In one example, some terms Hubspot explains that we are ranked number 1 or 2, but in fact if the term is searched from any canadian, or ontario browser we appear 8 or 10. In my experience, this seems to be a regional search issue which I believe Hubspot is looking into.
More reviews to come in the next 2-4 weeks.
20 Jul 2010 at 16:19
Ryan Vankessel
Environment and Green
2 Comments
Since I have previous experience with using the Aqua Finesse product on my hot tub in my previous home, I thought I would give the Aqua Finesse Pool product a try. One of the local dealers here was kind enough to provide me with a sample kit for me to try on my pool.
This is day 1 of the treatment and should take about 1 month before seeing/feeling better water. I will try and take several pictures once a week to see if there are any visual differences with the pool. I’m going to keep a close eye on the chemical usage and balance since this product is supposed to significantly reduce the amount of chemical spend on any pool.
Here are the shots:
13 Jul 2010 at 07:15
Ryan Vankessel
Marketing and Social Media
No Comments
About CustomBDM
CustomBDM will provide a free no obligation phone consultation about any questions you might have in regards to marketing and selling your software on the web.
CustomBDM will provide marketing and sales expertise to help your software company grow its business. We have the experience to provide guidance on how business should use social media and how to achieve real business results by leveraging services such as Twitter, LinkedIn, Facebook and other social media tools. We also have extensive experience with tools like Google Analytics and HubSpot. CustomBDM will provide a competitive market analysis and will find and convert “cold” and “warm” leads to revenue. We also have extensive experience with selling and marketing software as a service and service bureau type licensing models.
Key results
- Increase annual revenues
- Attain new reoccurring revenue streams
- Significant increase in quality website traffic
Current CustomBDM customers include:
Additional information for Ontario business
Some software startups maybe eligible to claim part of CustomBDM’s fees as apart of the Ontario Interactive Digital Media Tax Credit.
For more information on CustomBDM’s services and how we can help your software startup achieve success please feel free to reach us at info@custombdm.com
Ryan Vankessel
CustomBDM
289-288-3921
28 Jun 2010 at 12:38
Ryan Vankessel
SR&ED
No Comments
The Canadian SR&ED (Scientific Research & Experimental Development) program is a world class innovation program that offers funding for organizations of all sizes that include innovation as a part of their daily business activities. As per definition by CRA (http://www.cra-arc.gc.ca/sred/) “The SR&ED program is a federal tax incentive program, administered by the Canada Revenue Agency (CRA), that encourages Canadian businesses of all sizes, and in all sectors to conduct research and development (R&D) in Canada. It is the largest single source of federal government support for industrial R&D.”
One consistent issue related to applying for SR&ED funds is the ability to track and measure innovation properly. More importantly, the CRA is looking for new requirements on documentation starting July 1st 2010. More information on these requirements can be found on the Precision SR&ED website http://www.precisionsred.com/blog/cra-enforcing-stricter-policies-for-sred-claims
Since working with Precision SR&ED we have been able to work with new clients and consultants to further define what documentation and reporting is helpful and how to smooth the audit process. In most cases the CRA will require an audit on the first SR&ED application. This is exactly why SR&ED software like Precision SR&ED is so valuable in making sure that all the details are collected and to minimize risks associated with audits.
Innovation will continue to be a big part of the new economy, and will help the businesses that innovate lead during the pending economic recovery.
What have been your experiences with the CRA and the audit process? What would you information would you like to track?
31 May 2010 at 07:14
Ryan Vankessel
Marketing and Social Media
1 Comment
We recently signed up to kick off our HubSpot account and I will be reviewing the service and providing general results that we experience over the course of the year.
In the fourth step in the process, you will receive HubSpot Professional Certification. A great value add to the service IMO.
“The HubSpot Professional Certification is awarded to customers who successfully complete the Quick Start Consulting Program. HubSpot Certified Professionals demonstrate exceptional knowledge of the HubSpot software and methodology”
http://success.hubspot.com/hubspot-inbound-marketing-certification
26 May 2010 at 07:55
Ryan Vankessel
Supply Chain, Vendor Portal
No Comments
B2B Connex has recently released their new website available now. David Kuehner has provided his first blog post http://www.b2bconnex.com/welcome-to-our-new-web-site-www-b2bconnex-com/
About B2B Connex:
B2B Connex is a multi-language procurement solution that connects with several ERP/MRP solutions and can offer you and your vendors a much more efficient way to communicate business documents like purchase orders. The platform excels in tracking negotiations on price, and/or delivery on parts. You can even provide automate the Scorecard process with your suppliers online.
With B2B Connex you can:
• Communicate easily and securely over the Web – purchase orders, invoices, order acknowledgements, ASNs, MRP forecasts, RFQs, Kanban releases, payment status updates and more.
• Eliminate tedious manual processes such as printing, faxing, phoning, voicemail and expediting, bringing lean manufacturing principles into administration.
• Eliminate problems due to miscommunication, misplaced files, or rekeying of data, helping administrative processes meet six sigma quality objectives.
• Replace one-way faxes and lost emails with two-way online collaboration.
• Eliminate “phone tag” with suppliers and customers – no more confusion, mistakes or miscommunication.
• Access the entire system through a simple Internet browser based interface and email.
• Leverage and extend your current systems.
• Be up and running in a matter of weeks, not months.
Automating Purchase Order Case Study www.poautomation.com
Automate the KanBan process www. kanbanautomation.com
Ryan Vankessel
19 May 2010 at 07:33
Ryan Vankessel
Environment and Green
No Comments
I will be attending and exhibiting at the Green Building Show 2010. The show is an online event that anyone can join for free. The show includes an exhibit, speakers and networking events for those that are interested in green building topics.
From Green Building Pro
“GB Expo 2010 is the grand opening of an online, interactive environment where green building professionals, educators and vendors will meet in a virtual “city” to learn, network, and collaborate in a real-time environment. Our previous conferences have opened the virtual doors to over 10,000 online attendees from over 90 countries worldwide.”
Parachute Software will be at a booth for the show and Dave Linton will provide an in depth presentation discussing how to simplify efficiency programs that the utilities and power providers provide consumers. “Incentive programs like the proposed “Cash for Caulkers” have the dual benefit of reducing harmful emissions into the environment and stimulating the economy. While a lot of tax-payer money is going into programs like this, it can be debated that the overall benefit far outweighs the cost. While these programs are incenting individuals and businesses to become more energy efficient, it’s important to consider how efficient the programs are themselves.”
Register for the presentation: http://www.greenbuildingpro.com/gb-expo-day-2-simplifying-energy-efficiency-incentive-programs-through-technology.html
Register for the event: http://www.greenbuildingpro.com/green-building-expo-2010.html
I will be at the booth answering questions about Parachute Software from 11am-6pm EDT
My independent review of the show will be posted at the end of the week
Ryan Vankessel
22 Apr 2010 at 17:37
Ryan Vankessel
SR&ED
No Comments
PrecisionSR&ED has recently updated the website. The new website goes into additional detail behind the leading solution for consultants and their clients to keep track of labor and expenses related to SR&ED projects.
http://www.precisionsred.com/
PrecisionSR&ED was developed from the ground up with the help of several SR&ED consultants along the way. To get involved or recieve a free demonstration of the product to track your clients SR&ED expenses, please contact info@precisionsred.com
